Matua Witi Ashby

Matua Witi Ashby (Ngāti Pukenga, Ngāti Porou, Ngāti Kahungunu) is a distinguished kaumātua, Māori academic, and visionary leader in suicide prevention. His life’s work reflects a profound commitment to enhancing the wellbeing of Māori communities through culturally grounded approaches and initiatives that uplift the mana and mauri of individuals and whānau.

As Kaumātua for Te Rau Ora, Matua Witi provides guidance rooted in mātauranga Māori (Māori knowledge), weaving tikanga and kawa (cultural practices and protocols) into all facets of their suicide prevention work. His role ensures that indigenous perspectives remain central to strategies addressing mental health and suicide among Māori, a population disproportionately affected by these challenges.

Matua Witi influence has extended to academic research, where his work has bridged the gap between traditional Māori practices and contemporary health frameworks, advancing culturally responsive care models.
With formal qualifications in social sciences and Māori studies, Matua Witi combines academic rigor with lived and community experience. His career spans decades of advocacy, education, and leadership, making him a pivotal figure in mental health and suicide prevention both nationally and internationally.

A revered elder and thought leader, Matua Witi Ashby continues to dedicate his expertise and aroha to creating pathways where Māori thrive, fostering a future where cultural identity, connection, and hope stand as pillars against the challenges of suicide. His unwavering dedication makes him an exemplar of manaakitanga and kotahitanga in action.